Exporting images for the web

A perfect edit can be ruined by a wrong export. Here is what matters.

Format and size

JPEG for photos, PNG for graphics with sharp edges and transparency, WebP when the platform supports it. Resize to the actual display size rather than uploading full resolution — it loads faster and looks the same.

Frequently asked questions

What quality setting?

JPEG quality 70–85 looks identical to 100 on screen at a fraction of the file size.